In celebration of Nike’s upcoming Air Max Day, Extra Butter will be collecting stories from it’s New York community to explore what Nike’s iconic Air Max heritage means to them. EB Concessions will also be exhibiting thirty of Mayor's all time favorite Air Maxes. We encourage everyone to visit our Lower East Side location this week wearing your best Air Maxes and showcase your heat on our Air Max Day photo gallery. Select stories may even have a chance to be featured on our IG Story Highlights. A winner will be chosen with the most compelling Air Max story, where they will be given a VIP private movie night for twenty of their guests on Air Max Day, 3/26.
Stop by Extra Butter to check out the installation and participate. We look forward to hearing everyone’s stories.