Conceptualized in 1980, Stüssy began when founder Shawn Stussy applied his signature to t-shirts and sold them around his hometown, Laguna Beach, CA. Well known as one of the oldest original streetwear brands, Stüssy is immediately recognizable for its iconic signature printed on a variety of apparel. Since its inception, the brand has transformed streetwear into a lifestyle with accessories, home goods and more alongside apparel that showcases a raw and modern aesthetic.