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Vibram
Founder of Vibram, Vitale Bramani, inspired by a tragic mountaineering accident, created the first Vibram sole in 1937. He sought to improve footwear for mountaineering by replacing leather soles with durable, lugged rubber soles. Their footwear has transitioned from not just niche athletic gear to also a fashion-forward statement, embraced by avant-garde designers and street style enthusiasts alike.
Founder of Vibram, Vitale Bramani, inspired by a tragic mountaineering accident, created the first Vibram sole in 1937. He sought to improve footwear for mountaineering by replacing leather soles with durable, lugged rubber soles. Their footwear has transitioned from not just niche athletic gear to also a fashion-forward statement, embraced by avant-garde designers and street style enthusiasts alike.