PUMA was founded by Rudolf Dassler in 1948 with the intent of dressing Olympians and top athletes worldwide. Since its inception, the iconic brand has developed into a lifestyle brand with a focus on refining classic styles and collaborations with labels such as ADER ERROR, STAPLE and more. Most recently, PUMA introduced the Clyde Court as a part of their basketball line which takes a culture first approach.

In 1990 PUMA debuted its most advanced cushioning yet, TRINOMIC. Applied across a wide range and variety of shoes, this innovative technology was a hexagonal system in the sole that compressed and rebounded load. TRINOMIC brought a whole new angle to sneaker technology through harnessing three fundamental elements - cushioning, stability, and flexibility.

In 2006, PUMA expanded the TRINOMIC family with the Blaze of Glory, inspired by the ground-breaking PUMA DISC Blaze style from the 1990s, this time, with laces. It was one of the most padded and plush versions of the TRINOMIC cushioning ever produced, designed with a unique new upper, signature cage lacing system, and comfortable sock construction. Today Puma brings the style back, restored in its original glory. The Blaze of Glory Reverse Classics pack features color combinations inspired by previous Blaze of Glory releases in a mix of mesh and leather on the upper. The shoe maintains original design features like the sock construction, TPU window, iconic TRINOMIC logo on the midsole, and tech on the outsole.

In 2017 Extra Butter and Puma joined forces to celebrate the NYC B-Boy & B-Girl Culture. Being a true b-boy was more than just about the dance. It’s about overall style- through the moves and clothes you’re rocking while doing them. It’s about originality. The crew you rep. The dedication to the craft. Blood, sweat and tears. It’s a mentality, a lifestyle. Once a b-boy, always a b-boy.