Meet Jamal Braimah - Creative & Owner of Western Elders
What inspired you to become a fashion designer?
The inspiration in becoming a designer really came from necessity. At that time everything was that “slim euro” style, which was trash and I felt like no brands really were making anything that gave a feeling I was looking for. So I knew I had to do it for myself.
Where did the inspiration stem from behind Western Elders and how do you channel this inspiration in all of your collections?
My inspiration is my family, my people, our elders and ancestors. Growing up between Lefrak and Ghana I got to experience 2 different sides of the diaspora. The beauty that I found there was something I wanted everyone to feel when they think of our people and our culture.
What is one project you’ve done that you’re most proud of and why?
I would have to say my views from a park bench pop up. Being able to actually bring people to a simulated version of my neighborhood was amazing. Those are the types of immersive experiences that I’m looking forward to doing more of.