Extra Butter Giallo Collection
Extra Butter and Diadora collaborate to unite sneaker enthusiasts and horror cinephiles alike with their S8000 “Giallo 2.0” sneaker release alongside a private label Extra Butter collection. A sequel to their 2016 partnership, the model’s name pays tribute to a niche film genre of Italian horror from the 1970s - Giallo.
In tandem with the sneaker’s release, Extra Butter will be launching a new collection of private label apparel that highlights the same Giallo theme. Catering to horror fans through a classic streetwear lens, the collection will include an assortment of tees, long sleeves, hoodies and headwear. The pieces will each showcase obscure graphic references to some of Bernie Gross’ favorite Giallo film moments.